Source: Wrestling Observer Newsletter
— There are billboards for The Rock vs. John Cena at WrestleMania 28 in New York City. WWE has also purchased a billboard advertising the pay-per-view event on Sunset Boulevard in Los Angeles, which is a very pricey location.
— Current plans have neither The Rock or John Cena going into WrestleMania 28 as WWE Champion, so their match won’t be for a title. Plans several months ago when it was first announced had the match being for the WWE Title.